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50 Years of Representing IBOs
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A Driving Force

A driving force of the IBOAI is the Marketing Advisory Committee (MAC).

The IBOAI Difference
Frequently Asked Questions

 
   
 


MAC began as the Millennium Women’s Advisory Council, created by a joint effort of the IBOAI and Amway, to research women’s perspective on products. Over the last decade, the field of IBOs and their customers have benefited greatly by the contributions from this group.

MAC is a female tour de force. Five members and two officers, all women, interface with corporate staff and IBO Board Members during every Board Meeting to promote IBO product ideas. “We’re the liaison between women in business, the leadership, and Amway,” says Terry Andrews, who served two terms on MAC and was Chairman in 2009. “It’s a perfect working relationship with the Corporation – they’ve put together an amazing team. They’re in tune to us and hear what the IBO needs.”

Says Sandy Hawkins, with two MAC terms and a second Chairmanship in 2011, “We are always looking at the newest IBO and trying to keep this business understandable and simple and help them get off to their best start. We know the newest IBOS are the future of the business. People have come to realize MAC is their connection to the Corporation. Once people know you’re on MAC, they will come up to you at a function and share their thoughts.”

“We’ve been able to make a real difference,” says Kathy Victor, who has devoted nine years to MAC, serving her second stint as Chairman in 2010. “We’ve helped the entire field by bringing some incredibly exciting products to market. MAC has been highly effective, and there are no limits as to what we can accomplish.”

The IBOAI is proud to work with MAC, a driving force for every IBO … now and into the future.

Copyright 2010. Source: Volume 3, Issue 4, 2010 Achieve® magazine. Reprinted with permission.

Click here to see the full issue of the Achieve® magazine

 

 

 
 

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