Amway NA Rules of Conduct spell out appropriate behavior for IBOs using the internet for business:
- Activities such as spamming, sending out unsolicited emails or texts promoting your business, or making blanket solicitations using social networking tools such as Facebook or Twitter or YouTube are prohibited.
- If you are using email to communicate with a person about your business, you must have a preexisting personal or professional relationship with that person.
- Conversations about products or business opportunities on social networking sites, such as Facebook, must start with another person asking you a question or commenting about the business-not with a general solicitation you've initiated. These conversations should be kept as personal messages between the two of you.
It is also important to remember that the Rules of Conduct prohibit IBOs from advertising online or operating unauthorized websites; any website created to represent your business must be approved by ANA. This is the same requirement as for any other business materials created to promote your business or products. While there are a few exceptions for advertising online, IBOs who wish to do so must submit a written proposal and a copy of the ad to ANA for approval.
For the IBOAI's summary of online rules, go to http://www.iboai.com/Resources-BestPractices-OnlineRules.asp.
These online rules are necessary to protect and promote the person-to-person nature of this business. Spamming and other unsolicited e-communications are often seen as unsavory and bothersome by recipients and in some cases may violate the law. When you know the people you are in contact with and have their permission to contact them, you are less likely to give a prospect a bad impression of our business.
Remember, keeping it personal makes business better.
See more of the IBOAI’s IBO Best Practices
