Speaker Guidelines

Our mission, as Independent Business Owners, is to offer people a business opportunity and guide them in the development of this fantastic Business Opportunity.

It is important to stay business-focused and not use the stage as a platform to excessively promote your personal religious, political, and/or moral stands.

The guidelines that follow are intended to further clarify subjects that would be considered appropriate and those that would be considered inappropriate.

Business Environment

Appropriate:

• Equal opportunity business

• An inclusive business for everyone

• Respect for individuals, their individuality, and their individual beliefs

Inappropriate:

• Certain religious beliefs are critical to business success

• Disparaging remarks about any religious beliefs

• Inflammatory labels or personal attacks on government officials

• Demeaning statements regarding personal lifestyle, ethnicity, and gender roles

Business Opportunity

Appropriate:

• When describing the IBO Compensation Plan powered by Amway, the roles of a balanced business (retail sales, personal use, and sponsoring) must be accurately explained

• Provide realistic income potentials and lifestyle expectations

• Amway supplies the Business Opportunity; Approved Provider offers training and education materials as well as community support

Inappropriate:

• Terms: Tax shelter, wholesale buying club, virtual mall, franchise, private franchise

• Minimizing time and effort

• Guarantee of success

• Setting timeframes on income/success

• Residual, passive income

• Royalties, endorsements, rebates

• Money saved in personal use represented as income

Participation with the Approved Provider/Purchase of BSMs

Appropriate:

• System participation and the purchase of Business Support Materials (BSMs) is presented as optional

• Approved Provider/Line of Affiliation (LOA) offers an environment that can help you learn about and grow your independent business

• Many IBOs find it helpful to purchase and use BSMs

• Sharing personal experience

• Support Team

• Coaching/Mentorship

Inappropriate:

• Positioning participation as a required component of building an independent business

• Sharing stories of financially irresponsible decisions as a means to purchasing BSMs

• Characterizing money spent on BSMs as an investment opportunity

• Stating/implying a guarantee of success

• Grouping the cost of BSMs into the initial registration fee