IBOA International

The Independent Business Owners Association International, Inc. (IBOAI) is the advocacy organization for North American Independent Business Owners (IBOs) affiliated with Amway®. The IBOAI advises Amway on every facet of the North American business, from products and promotions to operations and business guidelines. The IBOAI and Amway are dedicated to partnering for success with your input, support and participation.

IBOAI Vision and Values


Foster business growth for the good of all lines of sponsorship.


  • We believe in free enterprise.
  • We believe integrity can never be compromised.
  • We choose to see the good in people and focus on the bright side of tomorrow.
  • We value experience and honest hard work.
  • We respect diversity and promote unity.