The Independent Business Owners Association International, Inc. (IBOAI) is the advocacy organization for North American Independent Business Owners (IBOs) affiliated with Amway®. The IBOAI advises Amway on every facet of the North American business, from products and promotions to operations and business guidelines. The IBOAI and Amway are dedicated to partnering for success with your input, support and participation.
Twitter, a micro-blogging site with 4.43 million unique monthly visitors, is often compared to a coffee house or the water cooler, where people meet to chat about the latest trend or hottest topic, but it's become more than that. It's a giant conversation where you dip in and out at will, choosing what trends or information you tap into.
| Advantages | Disadvantages |
|---|---|
| Fast, steep growth | Servers can't always keep up with demand |
| Free; currently no advertising | Way too much spam |
| 140-character limit keeps messages brief | 140-character limit reduces expression |
| Topic trend tracking makes keeping informed easy | Hard to track discussion threads |
| Becoming a search engine into itself | Many haven't figured out how to use it right, yet |
| Following others is easy | Easy for critics to use as a forum |
| Blocking others is easy | Can't tell when someone has blocked you |
| Has separate Direct Messaging for privacy | Tendency to market instead of communicate |
| Easy to join, find followers | Recent target of hackers, viruses, spammers |
Twitter Links: Terms of Service | Marketing Small Business with Twitter (NYT) | Twitter Basics | Twitter for Business
IBOAI Welcomes you to follow us on our English page (@IBOAI) or our Spanish page (@IBOAISpanish).
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Independent Business Owners Association International, Inc.®, IBOA International®, and IBOAI® are registered trademarks of the
Independent Business Owners Association International, Inc. Amway® is a registered trademark of Alticor Inc.




